The Most Popular Subjects People Will Pay For!

by: Ian Canaway

If you're still having a hard time trying to figure out which niche market to go into, start by simply spending some time asking questions of yourself...What are my favorite hobbies, interests, activities, etc. Or...What are some things I don't know yet but have a burning desire to learn more about?

Start a list and add all your favorites to it.

Here's a list of some of the most popular subjects people are paying for...

• Dating, Seduction, Sex Advice, Relationships

• Losing weight, gaining muscle, looking more attractive

• Health & fitness, cures/reliefs from specific diseases & ailments

• Spying, online privacy and security

• Safety, personal security, and protection of self and loved ones (self defense, home security, scam prevention, etc.)

• How to use computers and the Internet

• Mental influence, persuasion, and dominance

• General self-help, self improvement, personal development, and success

• Hobbies and special interests: cooking, magic, UFO's, metaphysics, becoming more competitive in sports, activities, etc.

• Making money, aside from marketing information: investing, stock market, futures trading, real estate tips, and other related financial information

• And of course, having more control and freedom in their lives!

People are always looking to improve themselves or some area of their lives. They are always trying to find solutions to problems.

There are sites catering to some of the above categories that are already generating thousands of dollars every month. I have personally sold products on some of the above categories and done very well.

Yet, we haven't even begun to tap the true profit potential in these areas yet because there's very little competition in most of these areas, especially when compared to the "how-to marketing" area! The potential to make money from the above special-interest categories is huge - and it's wide open!

Moreover, as more and more people get accustomed to buying digital products, you can easily imagine making insane amounts of money through these topics well into the future.

You could pick any one of the above subjects that you personally have an interest in and run with it.

The Exercise Infomercial Phenomenon

by: Richard Romando

It all started with Jane Fonda. She started an industry with a simple video tape that included a 30 minute beginners program followed by a 60 minute full workout. For Jane it formed the nucleus of an empire that included books, audio recordings and fitness salons that are still in existence today. More importantly, capitalizing on Jane’s success, her workout tapes were followed quickly by everybody with a cut chiseled physique or a machine to help you work off those extra pounds and bring out those abs which quite unbelievably is bigger today than it was yesterday but not as big as it will be tomorrow.

Like they say in the record biz, the hits just keep on coming. Everybody has jumped into the market through the years: Chuck Norris, Lou Ferrigno aka The Hulk from the TV show, even Governor Arnold tried his hand at it. Models, celebrities and just plain folks with a machine have created exercise infomercials and you can count on one thing – more are coming soon to a TV channel in your house.

There’s Pilates, aerobics, toning, step dynamics, yoga, stretch, even specialty exercise tapes for pregnant women, women who have just given birth, women who are thinking about getting pregnant, kids, seniors – and that’s only a small fraction of what is available. Right now there are over 700 titles currently available and at one time or another all of them were presented to the public as an infomercial.

Some exercise infomercials utilized a new form of advertising called the hybrid infomercial. In the hybrid infomercial the product is available immediately as a direct response item and at the same time the item is available in retail stores. Here the infomercial is serving a dual purpose – to make a profit for the manufacturer immediately with credit card phone orders and by creating a brand name identity for the product available in the retail marketplace. With so much product available in today’s infomercial exercise tape market, it’s difficult for any one tape or exercise machine to make a profit for its manufacturer. By utilizing the incredible power of infomercials to reach a wide public base and selling them as a direct response item and a retail item simultaneously, manufacturers have learned how to profit from infomercials even though the market may be oversaturated.

The Advantages of Full Color Brochure Printing

by: Max Bellamy

A brochure can be a great promotional tool, whether it is for is a real estate listing, a trade show handout, a data sheet, or another application. The most professional and eye-catching brochures are usually those that are full color.

Full color brochure printing usually means standard four-color printing, and is now offered at almost every brochure printing company. Four-color printing is also referred to as standard color printing and employs cyan (blue), magenta, yellow, and black inks, often abbreviated to “CMYK.” Most computer software programs will convert any text or image to CMYK, and this is usually a requirement of printers.

Brochure printing companies will usually provide a clear explanation of the four-color process. Most high quality, full color commercial printing is done on offset presses using this four-color build process. These four colors are used to create or build the many color shades seen in a brilliant, full color printed brochure.

Color can be tricky, because what you see on your computer screen is called RGB color; it is a different color model than the four-color process. Frequently there is a wide variation in monitor technologies and calibration, and colors will be similar, but not exactly the same. Make sure you communicate to your printing service what color you need to see in the final product. If you print a sample color brochure on your inkjet or laser printer, there may be some variation from the color produced from your printer to the offset lithographic presses.

One of the many advantages of the four-color process is that computer-controlled inking and chemical mixing systems provide color consistency. Automatic color and register control maintains consistent quality, making four-color process the most popular printing choice.

When an exact color match is essential, a spot color of specially mixed ink is used in printing. These specially mixed inks are called pantone colors. You can find color books showing thousands of pantone colors and get an exact match. Spot colors are used most frequently for one- and two-color jobs and when an exact color needs to be produced every time. Full color brochure printing is easy and affordable; so let your imagination soar.

Properties for Sale in Bulgaria: A Look at Rural Real Estate

by: surrinder Ahitan

A great deal of attention has been paid to properties for sale in Bulgaria in the major urban areas in that country. In addition, the growth of property investment in Bulgaria in resort communities -- particularly in the mountainous regions of the country and around the Black Sea -- has been phenomenal in the past few years. However, when it comes to property investment in Bulgaria in some of the more rural areas of the country, people have been a bit slower on the uptake, perhaps a bit reluctant to put money into buying real estate in rural areas.

In point of fact, if you are interested in properties for sale in Bulgaria, you would be well served in taking a close look at the rural parts of the country.
(Indeed, Bulgaria -- with a population of just at 8 million souls -- remains a largely rural country.)

Perhaps the primary reason that you will want to consider property investment in Bulgaria in the rural part of the country rests in the reality that tourism is expected to increase markedly when Bulgaria becomes a part of the European Union in 2007.

For generations, Bulgaria has been a popular holiday destination for men and women who are residents of some of the other Eastern European countries. These holiday travelers flocked to the Black Sea resorts by the thousands annually. (As mentioned, properties for sale in Bulgaria in the resort communities have been very buoyant recently.)

With the opening of the borders that will accompany admission into the European
Union, Bulgaria will experience an even more significant influx of holiday travelers in the future. A good number of these people will be interested in touring Bulgaria, including visiting some of the interesting and historic
destinations in the more rural parts of the country. Thus, a person with the foresight of taking advantage of property investment in Bulgaria will be in a position to profit from the increase in tourism that is anticipated in all sectors of the country.

Position Position Position – The secret to success online 2

by: Quentin Brown

Summary

As I mentioned before positioning is a skill you can develop.

1. Find out what position you want or are capable of attaining.

One of my friends is a great sales person. He sells welders and turns over millions of dollars selling this equipment. A few years ago the company he worked for decided that it would be better for him to train a lot of other sales people so they could do even more.

It turned out that the company actually sold less with more sales people because the positioning of my friend to train people was not in his ability. The company actually went backwards so they repositioned him back into sales and re took the market lead again. His position was sales not training.

2. Take action and hold on.

In an instant society we are all looking for the quick fix however we all appreciate those who can maintain a solid position. I belong to an online MLM company and for 4 years nothing much happened however I knew that it was positioned for success. Today it is growing in leaps and bounds. Unfortunately some of my friends left a little too early and have missed out on the benefits of holding on. If you believe in what you are doing do not give up.

3. You don’t have to make millions to succeed online.

The concept of positioning is really all about strategies. Remember the old saying how do you eat an elephant. A bite at a time.

Positioning is the same. You do it a bit at a time. First you learn then you apply. Then you learn some more and then you apply what you have learnt. By being consistent you will see it start to pay off.

Finally let me tell you one last story. While I was writing this article my son was watching a documentary on the salmon in Canada that migrate up river to lay their eggs. Some of the scenes where they would jump up waterfalls bashing against the rocks to get to their final destination impressed me. The point is they would either make it or die trying.

Now there are people who are going to make out that becoming successful online is easy and both you and I know this is a lie. Just like the coach who told me I could rest once I got into position. The fact is it will take hard work and there will be casualties however if you are determined to succeed you will have a better chance of success.

Some people will just find this all too hard so my advice to you is take the easy road and don’t start.

Position Position Position – The secret to success online.

by: Quentin Brown

When you saw this heading you possibly thought of real estate or search engine placement.

While this is very applicable to these two systems I want to take you a little deeper into the concept of positioning yourself for success online.

Position is really a life skill with its own set of stratergies and skills.

Position: A place or location. A strategic area occupied by members of a force. An advantageous place or location. A point of view or attitude on a certain question. Sports. The area for which a particular player is responsible. The arrangement of the pieces or cards at any particular time in a game such as chess, checkers, or bridge.

Over the past seven years I have been involved in Internet Marketing. The first five as part time and the last two years full time. Many people asked how I made the graduation from part time to full time and the answer is always positioning.

The Concept of Positioning.

If you have played or watched sports at any time you will know that positioning is the key to winning or loosing. In football you need to be in position to accept the ball if you are going score.

The same applies to your life and business.

My basketball coach always told me that I needed to put all my effort to get into the right position and once I got there I could have a rest. I think you would know .... he lied. Once you get into position there is no rest as you then have to maintain that position.

Positioning is a skill that can be developed:

It is very important to do your homework because positioning is a skill that is developed by training and studying. It is not a haphazard occurance.

Last year I was looking at a new business I could start up online so I looked at what was growing and developing. In doing this I found that baby boomers are an economic force in the community and that they like gadgets, technology, investments because they are rapidly approaching retirement and health for a similar reason.

I also found that streaming audio was becoming something that people wanted to use on websites without the need for special servers, a lot of technical ability etc. In fact in my research it was the fastest growing multimedia tool people were looking for. So I went out and found a product I could develop to position myself in the middle of this growing market. Hence was born MP3 Sound Stream that allows anybody to add streaming audio to their website easily and simply.

Positioning for life.

I know that we are mainly talking about business in this article however if you do not also use positioning in your everyday life then it will not flow over into your business. Success is a mixture of both personal and business strategies and this is why so many people when they come into large sums of money loose it within five years and are back to where they started if not worse off.

They had not positioned themselves in life to handle the pressures and responsibility of there new found wealth. This is possibly why many people who start working for themselves also do not make much more than they did in their job. They never re-positioned themselves.

Original Ways To Make Money With No Money-a Short Education

by: Jack Reynolds

An opportunity should never be bought into. By definition, an opportunity is something that people will never sell you. From franchises to swamp land in Florida, to patents and inventions, it makes no difference. Theres nothing wrong with any of the things mentioned, however if somebody is trying to sell you these things, then they are not opportunities by definition.

An opportunity is an advantage that you can see that others cannot. I dont care about the dictionary definition, this is the real world definition. Opportunities are free. They dont cost money to observe. Of course I dont mean they wont cost you money, you may need some money to act on it. But if you are paying money so somebody can sell it to you (a sales commission) You should run for the hills.

So, getting back to my definition of an opportunity.

"Its an advantage that you can see that others cannot"

So what that means is that you have vision while others do not. We are awash with money around us. Money or "value" is everywhere. As "Hayden Muller" says, "it permeates our lives like oxygen" The difficulty is not finding opportunity. It is literally everywhere all the time. We are suffering from snow blindness if we still work for a living when such abundance is around us in our every day lives.

The difficulty is not money either. Having access to a few hundred dollars is all you need to take advantage of a million daily opportunities that present themselves in our daily lives. Anyone with some determination can find that much.

No, the real difficulty is knowledge, or education. Its what seperates action from indifference. The question becomes, "so what?" "so what if I took this opportunity and made a few dollars, what next?" You see, without education, opportunities are meaningless. They lead now-where because we lack vision. Don't worry, I lacked plenty of vision myself.

Today you could drop me out of the sky into any free city on the Planet with nothing but the shirt on my back and I would be living well within 3 months and be financially secure within 2-4 years. I know I can do that because my vision tells me I easily could.

Put me in the middle of New York, I would immediately find markets to deal in. Even before I found a place to sleep, I would begin learning about what free markets are available and what they most want and need. I would quickly establish contacts with suppliers and retailers to become the "middle man" my favourite place to be.

Within a week, I would have a few hundred dollars saved. I would use those funds and pyramid my purchases for faster and faster turn over until I had enough to buy small assets that are in high demand. Cars, boats, anything that was being sold that I could find really cheaply. My charm and good looks would make sure I got the best deals and sold them for the highest price (winks)

Charm and good looks aside, the one thing you need is a clarion plan. A master plan that gets you from A to B

Making money with no money is easy and rudimentry. Its the opportunities you spot that makes the real difference. But really its the propensity to take action that delivers the results. Before you can take that action, you need to know where you are going.

Your situation is alot better then the scenario I presented above. You live in a place where you know. You have intimate knowledge of the markets available already present. You have skills and have contacts already that can be of use.

Get a quick short education and go to it. Your first million is not as difficult as you may imagine.

May success find you fast and knowledge find you sooner.

Mortgage vs. Real Estate Lead Generation

by: Jimmy Sturo

It is fairly common for real estate companies and mortgage brokers to use leads. There is a difference between mortgage lead generation and real estate generation. Mortgage lead generation deals with people who need to refinance their homes or apply for loans, while real estate lead generation is a service that connects potential buyers with real estate agents.

Mortgage leads are generated in a number of different ways. One way to create the leads is for the lender, that is the mortgage broker, to appear in a paper or online directory. This lets potential customers make the first contact. The lenders give information about themselves, like the interest rates they charge and types of lending programs they offer, along with their contact information. This allows potential borrowers to search out the lender that is best for them.

Real Estate lead generation is somewhat different. It involves connecting prospective buyers to real estate agents. It is usually a good idea to use a real estate lead generation service that uses only inbound leads, meaning that the buyer contacts the lead generator looking for a real estate agent. This way, the lead generator can get the most information possible from the buyer in order to find the most appropriate real estate agent. Many lead generation services use tricks to lure prospective buyers.

Mortgage lead generation helps lenders and borrowers find each other. This service benefits everyone involved. Some of the most successful businesses on the Internet are lead generation agencies.

More than Just Money: Barter

by: Donald Lee

By definition, barter is the when parties swap services or resources. But in business terms, it’s an exchange that ends usually with everyone a winner. All parties involved in bartering hold onto their cold hard cash and don’t lose a cent. There’s no worries about getting ripped off as a buyer or seller, so it’s an exchange that’s high on trust, low on tension. And finally, the government doesn’t get its hands on any of the proceeds. Bartering is such a great system, it’s no wonder it’s been around nearly forever. Historians and archeologists reckon that bartering is a human business practice for the ages. It goes back as far as written history, and perhaps even further into mankind’s (and womankind’s) history of business practices. Between humans, the actual business practice of money came long before money was invented. In written history, as far back as 9,000 BC, shepherds used cattle as a means of exchange—from sheep to cows, camels to goats. Then when farmers came along during the course of the next couple thousands of years, grains and plants became the hot commodity in the world of bartering. Bartering may have dissipated over the years, but it by no means went away. That’s the amazing thing about bartering. It still is, to this day, the ideal method of business exchange for some business folk, including companies with millions in assets. But it’s especially helpful for small businesses looking to get a leg up on their competition. Listen to people talking in today’s business world, and you’ll hear stories such as the programmer who helped to code an interactive Web page for a startup graphic-design company, in exchange for a logo design for his own startup surf-board design shop. Then there’s the story of the new Internet advertising firm rolling out an ad campaign for a restaurant. Later that year, the restaurant hosted a “free” party and dinner for that ad firm’s clients. Examples in today’s business world abound for bartering. The reason is that bartering still has many advantages to it in this modern business world. For instance, for companies that are just starting to build up their assets, bartering is an opportunity to save their hard-earned cash. Even established companies love the chance to keep their money in the bank. With bartering, a company can get what it needs, while providing a service that the other company needs. And because there is no money passed between pockets, the taxman does not even need to know about it. That saves you, and your accountant, the trouble of figuring out one more piece of business income or expense. Lastly, deals involving money may whip up the old Scrooge mentality—a combination of greed and mistrust. With money deals, you may always be left wondering if you got the short end of the stick. Not so with bartering. With bartering, you get exactly what you need. And in return, you give a fair share of goods or services. There’s no need to be a Scrooge here. Instead, the whole transaction is one of trust and understanding. Generally speaking, bartering for goods and services feels more worthwhile than paying money, whether you’re bartering for a dinner party for your clients, Internet advertising space, or whatever it is that you and your bartering partner agree to. Perhaps it’s because you can actually feel the value of your own goods and services. Or it may be just because you don’t have to open your wallet. About the author: Donald Lee is the public relations manager for Buysellcommunity.com Buysellcommunity provides free classified listing services. Buy, Sell, and trade (barter): auto, computers, household items, real estate, pets and much more. For localized classifieds, please visit http://www.buysellcommunity.com Free Buy & Sell Classifieds

Mona Lisa Your Branding

by: Sean D'Souza

Have you mistakenly trained your branding to fall over and play dead? Do you know how to use psychology to create branding that lights up with the voltage of a thousand neon bulbs? And can you play Scrooge with your budget, yet get huge branding mileage? And if so, how? Read on and find out how you can be a Leonardo Da Vinci with your brand! It’s Raining 3000+ Messages a Day! I have a friend. Let’s call him Eugene. Partly because that’s his real name. Eugene positions himself as a pitch manager. Very effectively, he shows CEOs and executives (who make pitches for new and existing business) how they can use simple steps to get a powerful presentation across. Eugene had a problem that all of us do. His brand (or his company’s brand) was just one of three thousand new messages that bamboozle us every day through various media. To get his name welded in his customer’s brain was like being on a rocking chair. You feel the movement, but you go nowhere. Eugene’s brand was going places, but it was a slow tedious process. He needed to get some prime real estate in his customer’s brain really quickly and without the benefit of Daddy Warbucks’ deep pockets. All he had to do was get their attention… 13 Boxes. Does That Get Your Attention? Doesn’t your brain go nuts wanting to ask what is the significance of 13 boxes? That’s the new brand name of Eugene’s company. Can you see that immediately catching your attention? The brain is dying to know the significance of this strange sounding set of words. And it won’t let go till it gets an answer! In this case the answer is simple. Eugene has a system of 13 boxes in his training process that takes you from the start of your presentation to the final crescendo. The 13 boxes form the structure and the route you must follow to get results. His company brand could be something like XYZ Training or have his own name (like accountants and law firms do) but why on earth would that excite his customer’s brain? Another Branding Example called KeyGhost... Here’s another example of vivid psychological branding called KeyGhost. KeyGhost is a powerful but simplistic device that monitors every keystroke on your keyboard. This spy-like product evades the scrutiny of the unobservant eye. A name like KeyGhost immediately ruffles the brain forcing it to stop what it’s doing. Then it drives all its attention in the direction of this unusual sounding product. This is exactly what you need. Once you’ve got a spotlight-hogging brand name, you start to own a tiny part of your customer’s brain that is yours to keep forever. Forever Starts With a Trigger… A trigger called Curiosity! Curiosity sounds a deafening red alert in every neuron of the brain. The brain is at its curious best when faced with something that seems irregular or uncommon in some way. If your brand name doesn’t create a curiosity factor, you’re wasting gobs of money to just trying to cut through the communication clutter. The sooner you get psychological exclamation marks into your brand name, the sooner you get the attention you crave for. But What If You Have a Boring Company Name That You’re Stuck With? Hey it happens! You inherited the brand name and there’s not much you can do with it without the shareholders going for your jugular. Well don’t fret. First you’ve got to realise that branding is not restricted to just your company name. A process/product that your company has or follows could become bigger than the company itself. Look For The Power Of Your Processes… With Eugene, his process was sitting under his nose all along. In the case of 13 Boxes, it’s quite easy to draw up a dramatic scenario of how 13 boxes can get you out of your ‘box’ and give you immense confidence in your presentation skills. In his case, though, the process actually defined the company. With KeyGhost, it’s a cinch to describe how the hardware works just like a ghost and yet link it back to your keyboard and computer. You can be an accounting firm with a company name like “Boring, Dead and Co.” and still brand your prize-winning process and call it ‘Goodbye Extra Tax’ or ‘Corporate Loopholes.’ Do you think your clients will see you in a better light? You bet they will! So get going, get out and get working on your brand naming canvas right away! Nonsensical Names Work Too… One Red Dog, The Loaded Hog and other such names flout the basic principles of process and logic. Yet they seem to work powerful imagery on the brand name. It’s the story that goes with it that creates a sense of immortality and distinctiveness around the brand. Even if you choose to have a name that means very little and can drum up a story to match it, you’ve got yourself a winner. Which place would you rather frequent? 'One Red Dog' or 'Joe’s Café?' With a vivid name you’ve got the opportunity to weave a story -- even a story that you made up all by yourself! Shazaam! It’s Branding With Drama! Don’t just Mona Lisa your brand. Put some Shakespeare in it as well. Push the limits of your brand name and make it an action tool. For example, 13 boxes could be presented as 13 different boxes placed on a CEO’s desk. Can you visualise the curiosity factor? What if the boxes were different shapes and different colours? Can you see the website name? The t-shirt design? The ad on TV? Can you see how extendable a picturesque brand name can be? Go ahead; make the effort to Mona Lisa your brand name. You’ll make Leonardo really proud of you! About the author: Wouldn't you love to stumble upon a secret library of small business ideas? Find simple, yet electrifying ideas on marketing strategy,psychological tactics and branding. Judge for yourself when you read these small business ideas